๐๐ถ๐ป๐ฑ ๐ฎ ๐๐ฝ๐ฎ๐ฟ๐ฟ๐ถ๐ป๐ด ๐ฝ๐ฎ๐ฟ๐๐ป๐ฒ๐ฟ. Wouldnโt it be great if you could anticipate every direction a customer meeting might take?
You can prepare.
You can think through the customer, their business, the people in the room and the outcomes youโre trying to achieve.
You can imagine the different directions the conversation might go.
And the more you prepare, the less likely you are to be surprised.
But you canโt prepare for everything.
A customer will say something you werenโt expecting. Introduce a problem you hadnโt considered. Challenge an assumption. Take the conversation somewhere completely different.
Thatโs when ๐๐ฑ๐ฎ๐ฝ๐๐ถ๐๐ฒ ๐๐๐ฟ๐ถ๐ผ๐๐ถ๐๐ matters.
Itโs not about preparing a longer list of questions. Itโs about developing the ability to listen, recognise the signals and instinctively ask the question that logically follows.
To guide the meeting through questions rather than a script.
And like any skill, you can practise it.
Think about a boxer preparing for a fight. They donโt just study their opponent.
They find a sparring partner who can replicate how that opponent fights - forcing them to respond, adapt and think on their feet.
Wouldnโt it be useful to have a sparring partner like that before an important customer meeting?
You already do.
๐๐.
ChatGPT. Claude. Gemini. Copilot. It doesnโt really matter which.
Brief it on the customer, the people involved, what you know, what you donโt know and what youโre hoping to achieve.
Better still, ask it what else it needs to know before you start.
Then tell it to play the customer.
Give it a persona. Ask it to challenge you. Throw in objections. Change direction. Donโt make it too easy.
And start the meeting.
A conversation that might take an hour in real life can be simulated in 5-10 minutes.
Then do it again.
Different scenario. Different objection. Different direction.
Youโre not trying to memorise the conversation.
Youโre training yourself to ๐ฎ๐ฑ๐ฎ๐ฝ๐ ๐๐ผ ๐ถ๐.
Thatโs Adaptive Curiosity.
And now we all have a sparring partner.
Adaptive curiosity IV
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